Hi, I’m Sandra.

A journalist who hates the news.

After working in independent and non-profit media for years I realized media workers are particularly vulnerable to mental illness: endless content creation without any visible impact or end point, and constant pressure to produce.

Journalists are especially vulnerable to this pressure, but they’re not alone. These days everyone is a media worker. If you run a business or organization, you are under that same pressure.

I founded 2XG on a mindfulness framework and started helping non-profits and values-driven content creators make digital media to market themselves online without wasting their energy on the tired cliche of “going viral” (and inevitably burning out).

I also teach the mindful journalism framework to help journalists keep doing the work that we as a society need most.

I talk about journalism, media consumption, mental health and mindfulness in my podcast, and in my newsletter.